Episode 115 | 3 Minute Mentor
09.14.13
How do I assess my company’s culture?
There are usually many components to what makes up a company’s culture. Looking at all those aspects will make the culture easier to navigate.
Category Archives: General Business & Marketing
Episode 112
Episode 112 | 3 Minute Mentor
06.28.13
What are personas and how can I use them?
Recently, people have been using personas in their marketing plans. In this episode, we are going to explore what they are and how to use them effectively.
Episode 110
Episode 110 | 3 Minute Mentor
05.17.13
Dealing with “bright shiny object” syndrome.
Most of us like new things but, when they distract us from our end goals, they can cause us to miss our objectives.
Episode 109
Episode 109 | 3 Minute Mentor
05.17.13
What is the “innovator’s dilemma”?
This is one of those phrases thrown about at work all the time. In this episode we look at what it is and what can be done about it.
Episode 108
Episode 108 | 3 Minute Mentor
05.17.13
What should a CMO do in their first 100 days?
CMO or any other role, your first 90 to 100 days in that position are very important.